This June, Ford Motor Company has announced that it has broken its previous hybrid vehicle sales record in just the first five months of 2013.
The Dearborn-based automaker is projected to sell 37,000 hybrid vehicles this May, beating its full-year hybrid vehicle sales record in 2010, when the company sold just fewer than 35,500 hybrids. These numbers represent an increase in the company’s hybrid sales by more than 375 percent over the same period last year.
Ford is now second only to Toyota in the number of hybrid vehicles it sells in the United States, with its market share continuing to grow up from 3 percent last year to an all-time high 15.5 percent through April 2013.
“We’re working tirelessly to get as many hybrids to the market as we can right now to meet this unprecedented customer demand for our electrified vehicles,” said Erich Merkle, a sales analyst at Ford U.S. “The success we are experiencing with hybrids is energizing the whole company.”
Ford Motor Company is projected to sell 37,000 hybrids through this May, surpassing its full-year hybrid vehicle sales record in 2010. Pictured above is a Ford Fusion, which was the company’s most popular hybrid brand this May. Credit: Ford Motor Company.
Ford produces three different types of hybrid vehicles, including Ford C-Max, Ford Fusion, Lincoln MKZ Hybrid, and two types of plug-in vehicles, Ford C-Max Energi and Ford Fusion Energi.
On June 3, Ford released the news that both the Ford Fusion and the Lincoln MKZ delivered their best-ever May sales performances. The Ford Fusion broke its May sales record with 29,553 units sold over the past month, and the Lincoln MZK sales increased 42 percent in comparison with last year’s May numbers.
In addition, Ford reports that Ford C-Max Hybrid and Ford Fusion Hybrid continue to draw new customers to the Ford brand, with conquest rates at 63 and 67 percents, respectively.