Coca-Cola will be refreshing its vehicle fleet with 750 alternative fuel vehicles by the end of this year, continuing its distinction as the largest heavy-duty hybrid electric fleet in North America.


Coca-Cola is stepping up its efforts to reduce emissions and fuel usage by incorporating 750 alternative fuel vehicles into its fleet by the year’s end, including the zero-emissions eStar truck. Credit: Coca-Cola

This includes six eStar all-electric, zero-emission trucks with no tailpipe emissions resulting in an annual reduction of 10 tons of greenhouse gas emissions. The eStar trucks will be deployed in San Francisco, New York City, Washington, D.C., and Hartford, Conn.

The eStar trucks are built by Navistar, an American manufacturer of medium- and heavy-duty trucks that run up to 100 miles per charge. The trucks can be recharged in six to eight hours but feature a quick-change battery that can be exchanged in 20 minutes for full-time operations.

“The eStar is a smart option for businesses that are looking to positively impact the environment through energy efficiency and sustainability,” said Mark Aubry, vice president of sales and marketing, Electric Vehicles, Navistar. “Each eStar can save a company up to 60 percent in fuel costs, and at the end of its life cycle, more than 50 percent of the vehicle is recyclable.”

Coco-Cola’s commitment to energy efficiency is marked by its recent partnership with the U.S. Department of Energy’s National Clean Fleets Partnership, with the goal of aiding corporate fleets transition to alternative fuel and advanced technology vehicles to reduce their overall usage of fuel and lowered greenhouse gas emissions.

“We are honored to join the Department of Energy and the Clean Fleets members to strengthen our sustainability efforts and make more of an impact in the energy efficiency space,” said Steven Saltzgiver, director of fleet operations, Coca-Cola Refreshments (CCR). “Coca-Cola is committed to investing in alternative fuel vehicles and innovative fleet technologies. This recognition is validation of our efforts to date and motivation to do even more in the future.”

To build on this initiative and Coca-Cola Company’s Energy Efficiency and Climate Protection Strategy, it plans to incorporate light-duty propane and natural gas options into its plan and conduct regular training on eco-driving techniques to reduce overall energy usage.

“Our energy efficiency work is focused on meaningfully reducing the overall carbon footprint of our operations,” said Brian Kelley, CCR chief product supply officer. “We do this through a variety of technologies that produce energy efficiencies across all areas of our business including fleet, manufacturing and sales and marketing equipment. The new eStar vehicles are not only an example of our investment in innovation but also an example of how we are delivering on our promise to grow the business without growing carbon emissions by consistently improving our energy efficiency practices.”

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